Blog Posts

Pros and Cons of Parallax Websites for SEO Organic Visibility

Parallax websites started gaining rapid popularity around five years ago, due mainly to the novelty of their scrolling action and varied speed rates of background and foreground motion on these sites. This multi-directional movement, the convenience of scrolling through a site rather than clicking into separate sections and pages, plus the strong ... Continue Reading

What are the Different Google Algorithms? From Past to Present

During every year, Google alters its search algorithm between 500 and 600 times. Although the majority of these changes are minor revisions and tweaks, Google sometimes launches an algorithm update of major significance, for example, Google Panda and Penguin. These important updates can have primary effects on search engine results. It can be ... Continue Reading

Why SEO should not Be Blamed for ROI (Return on Investment)

Since the amount of your website design and marketing budget designated for SEO services most likely comes from the same source as do your funds for social media ads, email brand promotion campaigns and Google AdWords usage, you may think that SEO should have comparable functions and results for increasing profits of your online business. However, ... Continue Reading

Website Marketing Stats That Will Make Your Jaw Drop

There has been a lot of talk in the marketing community lately about how marketing has evolved in recent years. Here are ten of the most amazing stats on inbound marketing that Hub Spot collected from all over the community of inbound marketers. 1) Blogging and Lead Generation According to Social Media B2B, B2B companies that blog generate ... Continue Reading