Blog Posts

Top Reasons Why Your Website Needs to Have Blog Posts

Many online business owners think and talk about adding a company blog to their websites, but stop short of doing so. Their reasons may be many and varied—blogging is too time-consuming; starting a successful blog would require hiring a professional blogger; or site visitors prefer visual presentations rather than textual content, so blogging ... Continue Reading

Why Is Buying Trashy Backlinks Bad for Your SEO?

If you have had the misfortune of engaging the services of a low quality SEO company to optimise and promote your website, your site may be experiencing a serious loss of search engine rankings. You may not realize until your SERPs plummet to lowest levels that this ill-prepared SEO team has bought bad backlinks for your site. You may not detect ... Continue Reading

The Importance of Optimising Images for Better Design and SEO

User experience on the Internet is a highly visual one, enhanced by the presence of audio and textual content as well as fine caliber interactive features. For this reason, it is essential to incorporate expert optimisation of all your website images to ensure top quality Web design and consistently effective SEO results for your site. With expert ... Continue Reading

Understanding the Hummingbird Algorithm for Semantic Searching

Many SEO strategies in popular use before the arrival of Hummingbird have remained useful and relevant. Social media marketing techniques, use of content related backlinks from authoritative and top quality industry-specific websites with superior content and 198 other ranking criteria are included in the Hummingbird algorithm. When Google ... Continue Reading